producer-only farmers’ market in the country
Four Seasons of Outdoor Recreation
Fan of summer? More of a cold-weather person? Good. You can play outside all year long in Wisconsin. From the scenic Ice Age Trail to the Snowmobile Capital of the World, enjoy your favorite outdoor activities. And discover some new ones along the way.


hiking
trails

freshwater
lakes

cross-country ski race in North America
Ways to Get Out and About
Get Your Fill of Art and Culture
Ready for a story? Wisconsin is full of them. You’ll love having access to art, culture, and history across the state.
- Rock at Summerfest, the World’s Largest Music Festival™.
- Learn about your new backyard at cultural and historical museums.
- See some of Wisconsin native Frank Lloyd Wright’s iconic architecture.




“What brought me back to Wisconsin was the fishing, hiking, biking, and snowmobiling. There are a lot of outdoor activities.”
Carl Klemp, La Crosse

Let’s Make Some Plans Together
Like a full calendar? We’ve got you covered. There are so many things to do in Wisconsin, whether you like dining out or attending local events.Fairs and Festivals
You can always find something to celebrate here. Cultures, cranberries, cheese curds—you name it. Come join in the fun.
Find fairs and festivalsEvents
Attending local events is a great way to get to know the community. Choose from music, comedy, local markets, and more.
See upcoming eventsFood and Drink
You’ll find great places to eat in our cities and smaller towns. Just remember that fresh cheese curds squeak. And you can deep fry anything.
Browse our restaurantsPicture Yourself Enjoying Wisconsin
Dig Into the Food Scene
Explore a New Backyard
Root for Your New Home Team
Need some Sunday football or a baseball tailgate? How about basketball and hockey games? You’ll be set here. And in two of the country’s best sports bar cities (Madison at No. 3 and Milwaukee at No. 5), you won’t be cheering alone.





“We came here for the beautiful countryside. We came here for the schooling options and the access to amazing food. It’s really been a great place to start a family and start this business.”
TJ Semanchin, Viroqua
Make Your Move to Wisconsin
Ready to move? Just want to learn more? Let’s chat.
We have some questions to help get you started.