Look forward to free time.

So, what first? You could hike. Explore the restaurant scene. Attend your first sports tailgate. (It’s a rite of passage.) Let’s find your version of fun in Wisconsin.

Four Seasons of Outdoor Recreation

Fan of summer? More of a cold-weather person? Good. You can play outside all year long in Wisconsin. From the scenic Ice Age Trail to the Snowmobile Capital of the World, enjoy your favorite outdoor activities. And discover some new ones along the way.

Fresh flowers at the farmers market in Madison, WI. — Largest

producer-only farmers’ market in the country

A hiker crosses a river. — Over 2,730
miles of
hiking
trails

A woman sitting in the front seat of a kayak on a lake. — Over 15,000

freshwater
lakes

A group of skiers in the Birkebeiner Race. — Largest

cross-country ski race in North America

Get Your Fill of Art and Culture

Ready for a story? Wisconsin is full of them. You’ll love having access to art, culture, and history across the state.

Rock at Summerfest, the World’s Largest Music Festival™.
Learn about your new backyard at cultural and historical museums.
See some of Wisconsin native Frank Lloyd Wright’s iconic architecture.

Start exploring Wisconsin

Packers fans outside of Lambeau Field. — Titletown

A family admires some art at the Milwaukee Art Museum. — Milwaukee Art Museum

A sculpture of a horse. — Leigh Yawkey Woodson Art Museum

“What brought me back to Wisconsin was the fishing, hiking, biking, and snowmobiling. There are a lot of outdoor activities.”

Carl Klemp, La Crosse

A big crowd of people watching a concert.

Let’s Make Some Plans Together

Like a full calendar? We’ve got you covered. There are so many things to do in Wisconsin, whether you like dining out or attending local events.

Fairs and Festivals

You can always find something to celebrate here. Cultures, cranberries, cheese curds—you name it. Come join in the fun.

Find fairs and festivals

Events

Attending local events is a great way to get to know the community. Choose from music, comedy, local markets, and more.

See upcoming events

Food and Drink

You’ll find great places to eat in our cities and smaller towns. Just remember that fresh cheese curds squeak. And you can deep fry anything.

Browse our restaurants

Root for Your New Home Team

Need some Sunday football or a baseball tailgate? How about basketball and hockey games? You’ll be set here. And in two of the country’s best sports bar cities (Milwaukee at No. 3 and Madison at No. 5), you won’t be cheering alone.

“We came here for the beautiful countryside. We came here for the schooling options and the access to amazing food. It’s really been a great place to start a family and start this business.”

TJ Semanchin, Viroqua

Make Your Move to Wisconsin

Ready to move? Just want to learn more? Let’s chat.
We have some questions to help get you started.

Make your move